The six pricing rows to complete
The PDF provides amount spaces and notes for product cost, packaging, payment fees, target margin, GST inclusion and a discount buffer. It is a handwritten planning sheet; it does not contain spreadsheet formulas or calculate the price for you.
| Input | Amount | Notes |
|---|---|---|
| Product cost | COGS or landed cost | |
| Packaging | Include per-order materials | |
| Payment fees | Estimate percentage and fixed fee | |
| Target margin | Do not confuse with markup | |
| GST included? | Use GST calculator if needed | |
| Discount buffer | Avoid discounting below profitable price |
Choose a consistent per-item or per-order basis before filling it in. Record fee assumptions separately so that a percentage fee is applied to its actual charging base, rather than being mistaken for a fixed dollar cost.
Record the effect of a discount
In a simple example before transaction fees and GST, a $40 cost and $80 selling price give $40 gross profit and a 50% margin. A 20% discount reduces price to $64; profit becomes $24 and margin becomes 37.5%. Further payment or selling costs can reduce that amount again.
Take the completed assumptions into a calculator
Use the profit-margin tool for a simple cost/price check and the product-pricing calculator for its stated fee, advertising, fulfilment and returns assumptions. The worksheet helps collect the inputs; it cannot decide GST treatment or verify that every cost has been included.
Download Small Business Pricing Worksheet
PDF · 1 page · Free
Download Small Business Pricing Worksheet PDFFrequently asked questions
Will the downloaded worksheet solve a selling price?
No. It has spaces to record assumptions. Use a pricing calculator for the actual calculation.
Is target margin interchangeable with markup?
No. Margin is profit divided by selling price; markup is profit divided by cost. Write down which one the pricing target uses.